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Pass-A-Grille: Local Group Pitches Ferry Stop at Damaged Pier

Forward Pinellas proposes a new route to restore tourism to the beach town, where Hurricane Helene left the historic structure in disrepair.

By Aiko Soto ·

Illustration for: Pass-A-Grille: Local Group Pitches Ferry Stop at Damaged Pier
Illustration generated for this article, not a news photograph.

Residents of Pass-A-Grille Beach, Florida, are preparing for a potential shift in how visitors reach their community. A local organization is proposing a ferry service that would dock at the town’s small pier, aiming to draw foot traffic directly into the commercial district. This change would alter the daily rhythm of the area, replacing car-based tourism with a pedestrian flow that local shop owners say the town desperately needs.

The proposal comes from Forward Pinellas, a group currently in discussions with St. Pete Beach leaders regarding the feasibility of the route. No official plans have been finalized yet. The service would stop at Merry Pier, a location that has served as a working dock for decades. The idea is for passengers to disembark, walk through local businesses, enjoy the beach, and then return to the boat to continue their journey.

Merry Pier suffered major structural damage from Hurricane Helene two years ago. The bait shack on the pier remains in shambles, and the infrastructure has not been fully restored. Amy Loughery, who owns Bamboozle Boutique, described the current state of the pier as the worst she has seen in 50 years. She noted that the structure has required rebuilding several times in its history, but this recent damage stands out due to its severity.

The lack of a functional pier has impacted local commerce. Jenn Morris, who works at Dody Beach Boutique, reported that business has slowed down since the hurricane. She observed that while new people are arriving in the area, the traditional tourist crowd has been slow to return. Morris believes a ferry stop would introduce visitors who may not even know Pass-A-Grille exists, expanding the town’s reach beyond its current demographics.

Local business owners view the ferry as a solution to persistent parking problems in the area. Loughery stated that the town needs people to arrive on foot rather than by car. She argued that a ferry would deliver visitors directly to the business district, alleviating the strain on limited parking spaces. The goal is to create a seamless loop where tourists can spend the day without the logistical hurdles of driving and parking.

The town has shown resilience in the two years following the hurricane. Loughery said the first year was spent recovering, but the last year has been strong for local businesses. The ferry proposal represents the next step in that recovery. By connecting the community to a larger transit network, local leaders hope to restore the pier’s role as a primary driver for tourism in Pass-A-Grille.

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